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This business for sale is an Amazon Associates Site developed in 2016 in the agriculture, home, and outdoors niches.
The WordPress website for sale has high-quality and innovative content encompassing how-to guides, purchasing guides, and useful articles focused on gardening but also highlighting others topics as home products. Now, the owner spends only 1 hour per week managing the business.
The main traffic channels are organic search (90,25%), direct (7,56%), and referral (1,73%). The visitors are from the US (66,13%), Canada (7,5%), and Great Britain (6,08%). Also, the website features a good spread of traffic, with the top 3 traffic pages receiving just 13,57%, 2,82%, and 2,7% of the total traffic.
There are some natural links of high quality, some of which were created from a popular article on Reddit. With a custom WordPress theme, this website for sale has a comprehensive and custom-developed topic database with over 300 detailed pages and 77 custom images for content creation and link building. The images were created by a designer and have copyright. The owner also developed 5 unique pieces of ‘flagship content’, which could be utilized for further content marketing.
Currently, only ~61% of page views are monetized. Capitalizing on this and focusing on advertising to the site could bring significant growth to a new buyer. The content on the site is unfading, so the owner doesn’t dedicate plenty of time to develop new content. The business for sale has shown YoY growth in traffic and revenue, however, it depends on seasonality.
The website was affected by the Google December 2020 core update.
You can see other offers for sale in the category “Agriculture industry”.
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